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How Digital Marketing Can Become a Key Propeller of B2B Real Estate Deals

How Digital Marketing Can Become a Key Propeller of B2B Real Estate Deals

Real Estate Marketing is a lot different in the B2C space than in the B2B model. While it is considerably easy to sell individual property units to home buyers, selling commercial spaces, industrial space and residential spaces to business organizations is a lot more challenging reasoned to the bigger size of deals and the corresponding […]

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Overcoming the Big Data Challenge in Your Data-Driven Marketing

Overcoming the Big Data Challenge in Your Data-Driven Marketing

Marketing decisions today cannot be based on mere instincts or gut feeling. Data holds immense value especially when customers interact with a brand through multiple touch-points and through multiple ways.   With digital becoming the way of life, consumers interact with a brand across multiple touch-points in several different ways. However, this has also led to

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