For any business, email marketing helps a great deal to reach prospective customers and stay in touch with them, more so in the real estate segment. You can find the clients interested in your property, remind them on a regular basis about buying a property, and other related tasks. Basically, email marketing strategies helps to keep your brand top-of-mind with the right audience.
Email has always proven to be the best driver of profits for real estate business. There are several reasons why email marketing is a real winner in this industry. The 2016 Email Marketing Metrics Benchmark Study reveals that the real estate industry can get good unique open and click-through rates when it’s done right. You can reach out to the largest audience, start a conversation, and build a relationship with the well-tested real estate email marketing tactics.